Public trust, media influence, and inclusive engagement shape the future of science communication. This session explores how scandals impact trust in science, the role of social media in information dissemination, and public opinion’s influence on science policy. Speakers will also discuss large-scale engagement strategies, the challenges of maintaining science communication’s purpose, lessons from citizen science initiatives, and ethical approaches to community-led research. Together, these talks offer insights into fostering credibility, inclusion, and public participation in science.
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